【Marketing Research Forum】

時間:107年12月6日(四) 12:00-2:00PM (敬備午餐)

地點:R60311會議室

講題: Collaborating across borders on international projects

演講人: Dr. Shane Mathews, QUT Business School

Dr. Shane Mathews is an Associate Professor in the School of AMPR, QUT Business School.

Shane has more than 20 years of experience in the marketing profession.

Shane’s research investigates digitalization.

The internets impact on digital marketing such as digital branding, firm digital marketing capabilities,

virtual social networks and the broader implications of digital marketing and international marketing.

研究及講師相關訊息，請參照附件 Shane Mathews capabilities statement 2018.pdf

歡迎對此議題有興趣的老師及博士生參加。

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